Monday, 14 October 2024

Price discrimination is wrong

Full disclosure. I have worked on many platforms which enables Price discrimination.

I do not believe in price discrimination. I believe its wrong. Price discrimination is wrong.

What is easier : 

1. Giving the best prices to your "best" customers. 

Or. 

2. Giving the best price to a Customer who really needs it at this time.

(1.) is easier. (2.) is better. Both are wrong.

Why?

1. Who are the best customer? Those who spend the most? The most loyal?

  • The best customer usually means those that spends the most. They then get the best deals. Overtime, eventually leading to apartheid and discrimination by design and by algorithm.  
  • Loyalty is lost when shopping around to get the best prices. So again, Loyalty is a luxury. 

2. How are needs calculated? 

  • Aligning business and customer needs is very difficult. You can only predict what customer wants (unless they tell you). 

Solution,

Show the best proposition to customer based on their needs at this or a future time - and that's all. No discounts should be applied unless their time has been wasted (.i.e. late deliveries)


Sunday, 18 August 2024

Tools of Belief

How you use a tool is based on your 

    1. belief, 2. your skill, 3. tools capabilities

Example,

The tool is a  Pencil.

Your commissioned to draw a court room scene.

Yours drawing skills are great (2). And its your favourite Pencil (3).

However you do not like the defendant. 

You draw the person in way which undermines them. They look bad. They look Guilty.

Belief guides your skill and tools capability. 


Tuesday, 9 July 2024

From Journey to Story

 Move from Customer Journey to Customer Story.

A mindset change which will make propositions more interesting and engaging

See this

Monday, 8 July 2024

Using LLM to replace words with Images

Idea. Use LLM to replace words with images.

Replace sentences and paragraphs with images.

Making your publication more interesting, memorable and efficient for the reader. 

Cut the text and paste it into the LLM.

Sunday, 7 July 2024

Medicine and Knowing yourself

The truth will set you free. It will also keep you healthy.

The longer humans remain on earth, the more we will learn about ourselves - individually and globally. These learnings will change us. This is real growth.

Tools exist to enable this self-discovery. However they are restricted and not universally available. Eventually tools will not be required or at be least more accessible.  Everyone will know themselves - eventually. 

Physically, mentally and spiritually.

The more we truly know about ourselves - the better we can manage ourselves. Consciously and Unconsciously.

This includes managing our health - mentally and physically. 

Prevention is better than cure.

Monday, 17 June 2024

Communication regression

Humans started by drawing - then regressed to writing.

Regressed ? Yes

Why regressed?

  • Less expressive, less efficient and more boring. 
  • Increased barrier to entry in sharing ideas.
  • Creates division.

Slowing down real planet level development and progress 

Solution,

Learn to draw, very well - then learn to write

This also improves verbal communication

Sunday, 5 May 2024

Real Growth

Increased GDP, Median Income, Wealth ? No

Increased Knowledge of self, others, local environment, global environment and earth ? Yes